God on the Street
Telling the Shared Story
Role: Director, Producer, Independent Documentary
Status: pre-distribution
This movie has been the purest expression of storytelling for me; the practice of approaching strangers, building trust, and hearing stories has served me well in the creation and refining of brands that connect deeply. Here, I set out to prove that we can talk about spirituality without discussing politics or religion. Instead of a journalistic study, it became a personal quest, and then a much bigger story. Nothing was planned; I showed up in cities across the country with curiosity and an open mind, grateful to learn from my subjects as they revealed themselves to me. I built a brand and community around the movie, including a newsletter, social media, and merch.
Results
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Press
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Podcast
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Website
Brand & Audience
Created the vision, made the film, and built a brand ecosystem around it: website, trailers, newsletter, merch, and social media
Direction & Production
Directed and shot 155 interviews, creating the conditions for a diverse cross-section of strangers to share their stories.
Did budgeting and fundraising, location scouting, and hired local production assistants across the country.
Post-Production & Storytelling
Co-edited the film, shaping the story arc of each character as well as the overall narrative.
Hired and led the post-production team: composer, colorist, and sound professionals.
